Brand Director – Licensing Full Time

Who We Are:

Marquee Brands owns and manages a portfolio of global brands across consumer products and channels across home & culinary, luxury, fashion, and sports & active. Marquee’s team of professionals is focused on a commitment to drive organic growth through natural brand extensions, impactful marketing and direct consumer engagement. Our promise is to ensure our brands continue their storied success through relevant product, expanded retail distribution, and international growth all while continuing to be true to their founding message and origin.

Position Overview

Marquee Brands is seeking a self-starter, strategic, results driven leader to define and execute the brand vision for Stance. This role requires a dynamic thinker – both analytical ad creative with a proven ability to develop and implement brand strategies, drive growth and leverage data driven insights.  As the steward of the Stance brand, you will shape global product and category strategies, foster innovation, lead partner relationships and ensure long term business success.

Responsibilities:

Own Strategic Brand Direction

• Drive strategic direction of the brand, working with internal stakeholders to map out global product and category strategies that align with the brand’s identity and values.

• Oversee brand financial performance, including P&L responsibility, demonstrating accountability for driving business results against financial objectives.

• Partner with marketing and creative teams to deliver a unified brand voice and communication strategy to the consumer.

• Leverage research and consumer insights and opportunities to identify actionable growth opportunities.

Drive Profitable Brand Development and Growth

• Collaborate and partner with Business Development to grow market presence with new licensees, category diversification, enhanced distribution channels and global growth initiatives.

• Support and participate in new licensing prospects with consumer insights, marketplace analysis, brand strategy decks and pitch decks.

• Ensure whitespace opportunities are prioritized and executed against.

Lead Partner Management

• Lead relationships with key licensing partners serving as the primary liaison to ensure seamless collaboration across the business for internal and external stakeholders.

• Support partners to achieve alignment with brand strategies and key initiatives.

• Collaborates with licensees from product and assortment development to retail execution ensuring creative consistency, timely deliverables and brand standards are met for commercial success.

• Partner with licensees to manage and maintain
  accurate forecasts and budgets on a monthly, quarterly and annual basis ensuring alignment with financial objectives.

• Partner with legal teams to understand key deal terms and ensure that material deal terms are adhered to, updated, accurately filed and compliance.

• Oversee financial reporting and royalty tracking for all partners in coordination with Finance and AR teams.

Cross-Functional Leadership

• Ensure day to day licensing activities, including contract administration, royalty tracking and overall communication across cross functional partners is effective, efficient an in alignment with strategies.

• Create structured communication channels to keep all stakeholders informed, engaged and accountable.

• Facilitate and drives conflict resolution within cross functional partnerships.

• Foster a collaborative team environment that encourages knowledge sharing and mutual support.

Required Skills/Abilities:

• Experience managing a brand across multiples licensees and global markets

• Demonstrates curiosity and commitment to continuous learning and development

• Exceptional creative thinker and problem solver

• Strategic thinker able to identify long-term opportunities and trends

• Self-starter who likes to work hard, can prioritize, multi-task and focus under pressure

• Proven ability to communicate, influence and negotiate effectively with senior level executives

• Exceptional organizational, interpersonal, communication, and time management skills

• Project management experience, with a solid understanding of project management principles and techniques

• Success in building cross-functional relationships

• Eager and Willing to add to their knowledge base and skills

Education and Experience:

• Bachelor’s Degree, Merchandising, Business Administration, or a related field preferred; or equivalent education

• 6+ years of buying, merchandising, brand management, or comparable experience in a multi-channel or online retail environment

• Excellent oral, written, and presentation skills, with prior experience working with senior management

• Proficiency in Microsoft Office, Canva and knowledge of Royalty Zone

• Comfortable working within data-rich software platforms

• Strong product knowledge in the fashion, active & outdoor space across all product categories (Apparel, Footwear, Accessories, Hardgoods, etc.)

• Prior experience with retail, licensing & wholesale partnerships

• Ability to travel as needed

Marquee Brands Benefits and Perks

• You’ll enjoy coming to work because we have a refreshing company culture that is open, entrepreneurial and fun.

• Competitive salary, and bonus structure

• 401k match

• Healthcare Benefits including dental and vision

• Flexible spending account (FSA) or health savings account (HSA)

• Short-term and Long-term disability

• Parental Leave

• Life insurance

• Pet Insurance

• Paid Vacation

• Action Days – two (2) fully paid “Marquee In Action” days each calendar year to dedicate your time to a charity or cause of your choice.

• 11 Paid Holidays: In addition to Paid vacation.

Tagged as: brand management, california, licensing, marquee brands, redondo beach, socks, stance, USA