What does a ‘xxxxx’ do?
What does a ‘Head of Partnerships’ do?
A look through the eyes of URBNSURF’s James Miles
Some of you might be aware of James ‘Jimmy’ Miles from Lipped The Surfer’s Podcast. Teamed up with Cahill Bell-Warren, he analyses fantasy surfer picks, interviews high profile surfers/industry personalities, and generally discusses all things fun in boardsports. James’ day job, though, is the Head of Partnerships at URBNSURF – Australia’s first commercially active chain of wave parks.
Initially starting in media sales for ARN and News Corp for over a decade, James started to question the values of working for a corporate empire and decided to make a shift. He worked with carry brand Bellroy for a number of years, before meeting the URBNSURF team via his podcast. The fit clicked. He soon started as Sales Manager and has taken on a bunch of projects for the group along the way, like running the first WSL QS events in a pool including a live broadcast last year on 7Plus.
But, what does a ‘Head of Partnerships’ actually do?
We caught up with James to chat about his day-to-day, some perks of his role and clear up any misconceptions that all he does is get chlorine barrels from 9 to 5.