The Snow League
The Future of Winter Sports Competition
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Partnerships
Manager, Global Sports Partnerships Full Time NEW
About The Snow League
Founded by Shaun White, The Snow League is the future of winter sports competition. We’re building the ultimate global league for professional snowboarding and freeskiing—reimagining competitive formats and elevating the fan experience at iconic winter resorts around the world.
Our mission is to create a dynamic, refined sports property that showcases the world’s best athletes and sets a new standard for storytelling in winter sports.
We value creativity, innovation, and a collaborative, roll-up-your-sleeves mindset.
About The Role
This role centers on client servicing, account management, and activation execution. You will act as a trusted advisor to our brand partners—ensuring seamless program delivery, maintaining CRM integrity, and identifying opportunities to expand existing relationships. Working closely with internal teams and external agencies, you will play a key role in maximizing partner retention, delivering ROI, and elevating brand presence across all Snow League channels.
Key Responsibilities
Client Services & Activation (75%)
- Execute Deliverables: Lead and support the execution of partner commitments across live events, social/digital media, broadcast/streaming, marketing, and merchandising.
- Relationship Management: Serve as the primary day-to-day point of contact for select brand partners and key account leads.
- Measurement & Reporting: Track key performance metrics, compile data, and construct comprehensive seasonal post-campaign recaps.
- Cross-Functional Alignment: Collaborate with internal marketing, media, event, and production teams to ensure seamless execution of partner needs.
- Value Creation: Identify strategic opportunities to overdeliver for partners while balancing business health and investment levels.
- On-Site Operations: Assist with on-site partner execution and activation management at select global events (travel required).
Sales & Partnership Development (25%)
- Retention & Growth: Nurture agency and brand relationships to drive client satisfaction, maximize renewal rates, and identify upselling or cross-selling opportunities.
- Lead Generation: Identify strategic, high-value brand prospects through industry networks and route qualified leads to the core sales team.
- Sales Collateral: Assist in creating tailored pitch decks, RFP responses, and ROI-focused case studies to support prospect conversion and renewal pitches.
- Integrated Packaging: Partner with internal teams to package compelling, multi-channel partnership offerings designed to attract top-tier brands.
Skills & Experience Required
- 3–5 years in sponsorship sales, partnership management, or sports/lifestyle marketing.
- Technical Skills: Proficiency with CRM systems (e.g., HubSpot, Salesforce) and presentation software (Canva, Figma).
- Exceptional written, verbal, and interpersonal communication skills.
- Thrives in a fast-paced, entrepreneurial environment with shifting priorities.
- Proven experience supporting or leading sponsor activations in live sports or entertainment settings.
- Strong interest or background in snow sports, action sports, or youth culture brands.
- Financial awareness with a track record of vendor cost management and budget tracking.
Working Conditions
- Travel: Domestic and International travel to attend events, negotiate contracts and support on trade or marketing activations.
- Physical Requirements: Light physical duties may be necessary during production or onsite events, the ability to ski or snowboard is desirable but not mandatory.
Why Join TSL?
- Unlimited PTO
- Fully remote work
- Be a part of a new and growing sports league with global ambitions.
- Work alongside top-tier event professionals and industry leaders.
- Drive innovation and excellence in winter sports events.
- Make a tangible impact on the growth of The Snow League in North America and beyond.
