SPY+
We are Fearless. We are Positive. We are Independent. We are BEYOND CONTROL.
We are Fearless. We are Positive. We are Independent. We are BEYOND CONTROL.
The SPY+ Jr. Marketing Community Manager is a hands-on, adaptable team player responsible for engaging the brand’s community through social media, brand activations, and direct interactions with consumers, athletes, influencers, and brand partners. This role is an integral part of the marketing team, driving brand awareness and engagement while ensuring authentic, high-energy, and culturally relevant messaging in the action sports and outdoor lifestyle industries.
Beyond core responsibilities, this person is a go-to problem solver—ready to roll up their sleeves, handle last-minute tasks, jump in wherever needed, and keep marketing operations running smoothly. Whether it’s capturing content, coordinating events, packing up gear, or executing social strategies, this role requires someone with a “no-task-too-small” mindset and a passion for getting things done.
• Oversee and manage SPY+’s social media platforms (Instagram, Facebook, TikTok, LinkedIn) with daily engagement, content execution, and audience interaction.
• Schedule, and post content while actively engaging with followers, responding to comments, messages, and tags to foster community relationships.
• Assist in developing and executing social media strategies that drive engagement and strengthen brand awareness.
• Track and analyze social media performance, reporting on key metrics and adjusting tactics as needed.
• Source and manage user-generated content, influencer collaborations, and brand ambassador relationships.
• Develop and research product seeding opportunities around campaign launches while creating and maintaining media and press relationships.
• Assist in sourcing, organizing, and maintaining a content library for marketing use.
• Support light content creation, including behind-the-scenes footage, short-form videos, and event coverage.
• Ensure accuracy and consistency in product imagery, captions, and brand messaging across all marketing channels.
• Proofread all marketing copy to maintain brand voice and quality standards.
• Work with the DTC and Creative teams to develop engaging email content, including copy, imagery selection, and campaign ideation.
• Assist in implementing email marketing content in concert with social and digital campaigns.
• Stay ahead of market trends in email marketing, bringing fresh ideas for audience engagement.
• Assist in outreach and coordination of affiliates, influencers, and brand partners to expand community engagement.
• Support brand activations, athlete partnerships, and experiential marketing initiatives.
• Help execute event logistics, from booth setup and teardown to on-site brand representation.
• Work closely with the Trade Marketing Manager to ensure a seamless brand presence at trade shows and industry events.
• 3+ years of experience in marketing, social media, or community management.
• A “get-it-done” attitude—this role requires someone who is flexible, resourceful, and ready to tackle any challenge.
• Strong understanding of social media trends, content engagement, and audience growth strategies.
• Excellent communication, organizational, and multitasking skills.
• Proficiency in social media management tools and analytics platforms.
• Passion for action sports, outdoor culture, and lifestyle industries (surf, snow, moto, etc.).
• Basic content creation skills (photo/video editing) are a plus.
• Use of and understanding of Adobe Suite is a plus.
• Experience with event marketing, influencer collaborations, and brand activations is a bonus.
• 10–15% travel for marketing activations, trade shows, and events.
• Hybrid work schedule:
Tagged as: california, community, junior, management, marketing, markting, spy optics
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