Digital & Brand Experience Co-ordinator Full Time NEW

About the Role:

FCS and Softech are looking for a Digital Experience & Brand Coordinator to bring our brands to life across social, digital, retail and experiential touchpoints.

This role sits at the intersection of content creation, athlete management, retail marketing and partnerships. You’ll be the one making sure our brands show up consistently and powerfully — whether that’s a Reel from a team rider’s latest session, a pop-up activation at a surf event, or a POS refresh at a local retailer.

We’re after someone hands-on: a content creator and coordinator who’s comfortable juggling talent, retail partners and media contacts, while keeping multiple shoots, events and campaigns moving at once.

What you will be doing:

Social Media Management

•       Own the day-to-day content calendar, scheduling and posting across all FCS and Softech channels

•       Monitor engagement and community management, and report on channel performance

•       Keep brand tone, visual identity and messaging consistent everywhere we show up

EDM

•       Support EDM production and write copy for campaigns and always-on comms

Event Activation

•       Plan and run brand activations at industry, retail and community events

•       Coordinate logistics, on-site assets, signage and staffing

•       Capture on-the-ground content for social and marketing use

Wholesale & Retail Interface

•       Be the marketing point of contact for wholesale and retail store partners

•       Coordinate POS materials, in-store marketing and merchandising

•       Keep retail partners stocked with up-to-date assets and campaign materials

Video & Static Content Production

•       Coordinate and support shoots with talent for product launches, campaigns and always-on content

•       Coordinate regional talent and athletes to generate authentic, on-brand content

• Manage pre-production (briefs, logistics, bookings) through to final asset delivery

•       Build and maintain a well-organized library of brand assets

Media & Communications

•       Liaise with digital and print media partners on placements and coverage

•       Support media plans and press opportunities, coordinating assets as needed

•       Track media placements and coverage performance

What we are looking for

Experience

•       2–4 years in a brand, marketing, social media or content coordination role

•       Experience working with talent, athletes, agencies or influencers is a plus

•       Background in action sports, surf or lifestyle brands highly regarded

Skills & Attributes

•       Strong content creation skills — shooting and/or editing video and photography

•       Excellent organizational and project coordination skills; comfortable juggling multiple campaigns and events at once

•       Confident communicator, at ease with talent, retail partners and media contacts

•       Working knowledge of social platforms, scheduling tools and basic analytics/reporting

•       Basic understanding of retail marketing and POS execution

•       Willing and able to travel for shoots, events and store visits

If you live and breathe surf culture, and want to help shape how FCS and Softech show up in the world — we’d love to hear from you.

Tagged as: brand management, burleigh heads, digital, digital brand experience, fcs, qld, surf hardware